Assisting Your RNC Contractors in Entering the AOR Market

About This Training
Market diversification is an essential strategy for contractors to reduce their business risk while increasing their overall opportunity. Contractors who only work in the residential new construction (RNC) market have a higher business risk, particularly when consumer spending declines and interest rates increase.
In BDR’s Assisting Your RNC Contractors in Entering the AOR Market, discover how to help RNC contractors understand the opportunity and be able to expand into the add-on replacement (AOR) market.
This session is part of BDR’s Territory Management Consulting Skills Series. In this training series, new and experienced territory managers will learn the strategies and skills they need to evolve into consultants who can build partnerships with their customers by delivering valuable business guidance and advice.
Ready to evolve your approach and enhance your results in your territory?
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Who Should Attend This Training
- Distribution Managers
- Distribution Sales Managers
- Territory Managers
Things You Will Learn
1. Identifying which customers are good choices to expand into the AOR market.
2. The steps required to help a customer enter the AOR market.
3. The common pitfalls you and your customers should avoid in the process.
4. How to present the opportunity to your targeted customers.